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HaikuJAM with Tinder on International Haiku Day

In celebration of International Haiku Poetry Day, Tinder, one of the world’s most popular apps for meeting new people, is partnering with HaikuJAM, the collaborative poetry-writing app based in London to crowdsource haiku poems about the magic of human connections. Over the course of the weekend, people around the world will create haiku poems together on themes ranging from Swiping Right, First Dates, Finding Love and everything in between.

The 17th of April marks International Haiku Poetry Day and is celebrated to encourage people to get creative and try their hand at writing haiku poetry. Haiku is an ancient Japanese form of poetry. Traditionally, it consists of three lines that usually evoke a feeling or an image. HaikuJAM is a creative social network where people around the world write haiku poetry together, one line at a time. Users can also substitute words with images to create ‘Photo-Stories’. HaikuJAM provides an amazing platform for users to creatively collaborate and create little masterpieces together.

Head of Tinder India, Tinder Kapoor says, "Poetry is the language of love and this partnership is a great opportunity for us to bring together haiku lovers to express themselves in their own unique style.”

“Tinder has ushered in a world where finding romance and connecting with like-minded people around us is easier and more fun than ever before, so naturally we are very excited about this initiative!” - says HaikuJAM’s 24-year old CEO, Dhrupad Karwa,

All entries can be viewed in real-time on haikujam.com/swiperight, and will be shared across social media with the hashtag #InternationalHaikuDay. The best poems will be compiled into a book and participants will also have a chance to win Tinder merchandise.

To participate in the campaign, simply download the HaikuJAM app for free from the Google Play and Apple App Stores.

For more information visit- www.haikujam.com or mailto dhru@haikujam.com.

Edited by- Debjani Hazarika

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