|Hindi pop band 'Malhaar' launches a new video|
They have just completed their most ambitious project till date GANGA JI, a contemporary Hindi song & music video that is meant to create awareness about the increase in pollution and overall destruction of the river Ganges. As residents of Uttarakhand, the band feels very strongly about the dire need to ‘Save Ganga’ and have travelled from Gaumukh till Varanasi, trailing the river Ganga to shoot a beautiful music video that showcases the importance of Ganga to the local communities along the river, in places like Devpryag, Rishikesh and Haridwar.
The video, Gangaji, launches today online – the first day of the Ganga Mahotsav. The Gangaji EP is available across all major digital & streaming portals, exclusively on Times Music.
Edited by - Debjani Hazarika