|Music for the Heart at the 6th Kasauli Rhythm & Blues Festival|
WHAT? Kasauli Rhythm & Blues Festival
WHEN? 14-16 April, 2016
WHERE? Baikunth Resorts, Kasuali
Genesis Foundation in association with Fitbit & Powered by Monster.com announces the 6th edition of its annual flagship musical event, Kasauli Rhythm & Blues Festival. The festival will be held during the Easter weekend from April 14-16 at Baikunth Resorts, Kasauli. Kasauli Rhythm & Blues Festival is all set to bring in an irresistible line-up of popular Indian artists from across genres to echo in the picturesque hills of Himachal for a beautiful cause. Touted to be one of the top music festivals of India, the festival promises to be a perfect weekend for one and all. Kasauli Rhythm & Blues Festival is an annual flagship event of Genesis Foundation. Creating a niche for itself, Kasauli Rhythm & Blues Festival has now become one of the most anticipated music festivals in the country. The three-day event promises a range of power-packed performances from bands like Jonita Gandhi Band, Neeraj Arya Kabir Café, Nasya, Eka, Kamakshi Khanna Collective and a Bollywood Surprise. This year there are also fun-packed activities such as a Drum Circle and Meditation with Music. The Festival draws people from across the country, to Kasauli to aid the fund-raiser for under-privileged kids suffering from heart disorders. After facilitating the medical treatment for more than 1000 plus critically ill, underprivileged children, Genesis Foundation (GF) announced its core focus to be Heart Disorders as of Feb 1, 2017. Not only is it one of the most common ailments in kids, but it is also an area that desperately needs attention and is sorely missing awareness, resources, and support.
The funds raised at Kasauli Rhythm & Blues Festival 2017 will be used to support the treatment of children suffering from heart disorders. Prema Sagar, Founding Trustee of Genesis Foundation (GF) said, “It is really exciting to see how Kasauli Rhythm & Blues Festival has grown over the years. What is even more heartening to see is that while people love the air in the hills of Kasauli, good music and friends – they also feel strongly about the purpose. From our supporters, to donors and music lovers, to volunteers, Kasauli Rhythm & Blues Festival really brings out the best in everyone. It’s a festival with a heart, to Save Little Hearts. Genesis Foundation has treated over 1200+ children and we hope to move faster with the participation of our "Friends of GF Communities” so that we save many more children.
Talking about its association with GF, Manisha Sood, Director and Country General Manager-India, Fitbit said “We are proud of being the title sponsors of this year’s Rhythm and Blues Festival and extremely happy with our association with the Genesis Foundation. As we enter our 3rd year of partnering with the Foundation in their noble initiatives, we continue to pledge our support towards spreading the hope of life amongst the children. As the leader in the connected health and fitness category, we strive to have a fit and healthy nation. We want to spread the word far and wide through this partnership to drive others for their positive contribution towards this great cause!”
Sanjay Modi, Managing Director, Monster.com, APAC & Middle-East also commented saying “I am delighted to be part of yet another season of Kasauli Rhythm & Blues by Genesis Foundation (GF). The passion and dedication exhibited by the GF team to support the critically ill under-privileged children are extremely inspiring. Every child deserves a true chance at life. Through my past association with Genesis Foundation, I have learned that giving is a strange thing. It gives more to the giver than the receiver. For me it goes beyond merely donating for a cause. My need to be a part of this cause is higher than the children Genesis Foundation supports”
The line up this year includes…
Friday, 14th April
Late too Soon
Rajeev Raja Combine
Saturday, 15th April
Kamakshi Khanna Collective
Neeraj Arya’s Kabir Café
Jonita Gandhi Band
Sunday, 16 th April
Meditation with Music
Believing strongly that music is a positive and participatory force in the creation of change, the Foundation invites established and upcoming artistes from India’s diverse pool of musical talent to perform in support of the under-privileged kids each year.
To raise awareness and resources to facilitate medical assistance to GF Kids, Genesis Foundation has created unusual and unique participative fundraising events involving music, art and food. Some of these events are CEO's Cook for GF Kids and Music for Life events, among many others. GF is also the beneficiary of CEO’s Got Talent, produced by FremantleMedia.
Passes can be availed at www.genesis-foundation.net
Genesis Foundation facilitates medical treatment for critically ill under-privileged children suffering with Heart Disorders. The support required in the said critical illness varies from specific surgeries (including neonatal), Cath Lab Interventions along with recovery and recuperation post-surgery.
We Save Little Hearts have supported medical treatment of over 1000 critically ill children. The children supported by the Foundation belong to families with an income of less than Rs 10,000 per month and the parents and caregivers are unable to afford treatment of these children who suffer from a serious life-threatening ailment.
100% of funds raised are used towards treatment of critically ill children as all overhead costs are borne by the founder trustees.
GF is registered under Section 12-A and 80-G of the Income Tax Act, which entitles 50% tax exemption. GF is also registered under FCRA allowing it to receive foreign funds.
To know more, visit – www.genesis-foundation.net
Edited by - Debjani Hazarika
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